Adding Value To Your Home.
Navigating Your Home Remodel.
What’s more important than maximizing the space and beauty of your home while ensuring it’s safe, can be cleaned easily, and acts quite literally a functional sanctuary away from your everyday stresses?
Adding Value to Your Home
Let’s talk about a bathroom remodel for context.
In April 2020, HGTV published an article that ranked bathroom remodels as the #1 of the 15 ranked home remodels that provide the most return on investment “ROI”. The author indicates an average of a 102% ROI on the resale.
While some of you reading this article may have already come prepared with the knowledge that bathrooms and kitchen usually have the highest ROI, the real question is how you as an everyday homeowner with limited knowledge in demolition, construction, and of course the costs, limitations, and quality of all the different materials can maximize your budget to achieve a similar ROI for yourself.
NOTE: ROI values and remodeling costs are subject to change.
Let’s Talk Surfaces
Determine your budget: Before making any decisions, it's important to determine how much you're willing to spend on flooring. This will help you narrow down your options and make the selection process easier.
Consider the room's function: Think about the purpose of the room the flooring. For high traffic areas, consider durability. For kitchens and bathrooms, consider water resistance. For bedrooms, consider comfort and noise reduction.
Evaluate your lifestyle: Do you have pets or children? Do you entertain frequently? How much maintenance are you willing to do? Your lifestyle will impact the type of flooring that will work best for you.
Choose a flooring type: Based on the information gathered in steps 1-3, consider options such as hardwood, laminate, tile, carpet, or luxury vinyl. Research the pros and cons of each type to determine which one is the best fit for you.
Select a style: Once you've determined the type of flooring you want, choose a style that matches your home's aesthetic. Consider color, pattern, and texture.
Measure the room: Measure the length, width, and height of the room to determine the square footage. This information will be helpful in determining the amount of flooring needed and the cost.
Get samples: Before making a final decision, request samples of the flooring you are interested in. Look at them in the room and with your furniture to see how they look in natural light.
Consider installation: Some flooring options require professional installation, while others can be done as a DIY project. Consider the cost of installation and the level of expertise required.
Make a decision: After evaluating all the factors, make a final decision on the flooring that best fits your needs and budget.
Get it installed: Once you've made your decision, arrange for the installation of your new flooring. Enjoy your beautiful new floor!
Making An Educated Decision
We are a second generation company with 40+ years of experience. We take pride in our name and have been working in the area for approximately 20 years. It is our problem to ensure every step of your dream project is given the time and care required to make our customers happy and that they will continue to share the experience with their friends and family. Superior Custom Floor Designs (SCFD) is also proud to be a member of the Greater Lakes Area Chapter of Business Networking International (BNI).
An Experienced Navigator
Derek Gerstung, owner and founder of Superior Custom Floor Designs has been navigating custom solid surfaces since 2003, in the Greater Lakes areas of Wisconsin and Illinois.
Fortunately, Derek’s success as a business owner, his skilled crew, and his high standards for quality have allowed him the opportunity to move into the sales and operations of his business. This provides Derek an enhanced ability to plan, organize and supervise the projects at hand.
Owner of Superior Custom Floor Designs
The financial investment is always on top of my customers minds when it comes to their renovation. I can’t say I’ve seen it all, but I will say that over my 17 years I have seen a lot. I don’t own a “fly by night” company. The name Superior Custom Floor Designs is here to stay, so it’s important for me to ensure I treat my customers the way I’d expect a similar company to treat me or my family.
With that said, I really feel there’s a lot of companies like mine that share these ethics and dedication towards their customers, but they often fall short when it comes to the communication and expectations established when negotiating the totality of the projects costs. This is where you just have to be real with people. I want to be able to give my customers a fair and competitive price while maintaining profit margins that keep my employees happy and that ensures the forward growth of Superior Custom Floor Designs.
Proper Planning Prevents Poor Performance
An hour of planning can save you 10 hours of doing.
Preparing for the project.
It can be quite difficult at times and it really shouldn’t be. A lot of companies cut their costs on variables I’m just not willing to sacrifice to compete with them.
#1 Quality
The word quality doesn’t only imply the materials were installing. It’s also the quality and craftsmanship of my tile setters. It’s in my business name and I don’t take it lightly.
The word “custom” has certain characteristics that I require from my tile setters. Your shower wall or floor is their canvas to create something both beautiful and durable for you to love and live with.
Adam Messamore| Co-Owner and Master Tile Setter lays intricate tile pattern
#2 Materials
This is usually where some companies can shave some of the costs down and if it fits your needs, I’m no one to judge. The caveat is, these materials are often of a lower grade and subsequently won’t last nearly as long as they really should.
One example of this that I explain to all my customers is grout. There’s a significant difference in the grout that we use as our “standard” than what other companies standard grout.
The reality is, I don’t want to return to your home about issues with your tile or grout and that’s why it’s important to get it right the first time. This means using the correct professional-grade grout to help those odds.
Given that advantage, it costs more than double of big box store grout and it’s a bit more labor-intensive to prepare and use.
I won’t change it though. It’s worth the additional costs because it’s the most durable and dependable product to protect their investment.
Like I mentioned in the beginning, it’s the ability to communicate this knowledge and experiences to give the customer the necessary information to make a well-informed decision on their investment”.